A single-branch UK window and door installer
First 30 days
- Appointments booked
- 22
- Reply rate
- 41%
- Closed revenue
- £31,483
- Paid to Setterly
- £1,520
Roofing leads: turn old roofing quotes into booked surveys
Roofing enquiries arrive with the bad weather and often go quiet once the leak is patched or the price lands. Setterly texts each homeowner about the roof job they asked about, finds out where things stand and books a survey with your team.
Book a callSound familiar?
Patched, then put off
The homeowner called after a storm, the leak got a temporary fix, and the full replacement quote went to the bottom of the pile.
Quotes out, nobody chasing
Your team is up ladders all day. Quotes that need a second call wait until the evening, and the evening never comes.
Bought leads shared with others
Directory and lead platform enquiries go to several roofers at once. The homeowner stops answering everyone, but the roof still needs doing.
Results from live campaigns
Every business that sells to homeowners works the same way. Leads go cold, the AI re-engages them and books appointments.
Cloudy2Clear
A UK misted double glazing repair franchise
- Appointments booked
- 673
- Leads worked
- 6,769
- Reply rate
- 64%
- Closed revenue
- £107,000+
A UK solar installer
- Appointments booked
- 28
- Leads worked
- 563
- Reply rate
- 50%
- Pipeline
- £224,000
Pipeline = appointments booked x the client's average order value.
All resultsHow it works
- Step 1
You send us your old roofing quotes and enquiries
A CSV export or a CRM connection. Your team keeps working new enquiries as normal.
- Step 2
The AI texts each homeowner
A natural SMS conversation about their original enquiry. It answers questions, checks where they are and offers times.
- Step 3
Surveys land in your diary
Booked straight into your calendar, with notes from the conversation for your team.
Real conversations, real bookings
Actual anonymised AI conversations from live campaigns, qualifying leads, handling objections, and booking appointments.
09:415G
S
Setterly AI
SMS Conversation
Hi it’s Alex. Is this the same Mark who was interested in double glazing repair earlier this month?
2 days later
Hey Mark, just checking my last message got through, are you still looking to get your repair sorted?
Hi Alex, still looking. It’s for one window unit in a multi-panel wooden frame conservatory. It’s misting and would need either a reseal of the existing unit or a new one to the same dimensions, especially the thickness. If someone could give me a call re a quote. Thanks, Mark.
Thanks for all the detail, Mark. Quick one before I get the call sorted, are you hoping to have the work carried out within the next 6 weeks?
If possible but no great urgency and depends on cost.
That’s completely fine, no rush. Roughly when would you like to get started, this month or later in the year?
This or next month while the weather is ok.
Let’s get you booked in for a call with our team. I’ve got tomorrow at 10:30am or 2:00pm, would either suit? The call’s just to go over your enquiry and next steps.
10:30 will be fine.
Great, you’re booked in. The team will call to go over everything and get things moving.
Appointment booked
Home improvement (windows)
Answered a detailed technical question and booked a survey call.
Common questions
How does it work?
You send us your old roofing quotes and enquiries. Our AI texts each homeowner about their original enquiry, has a two-way conversation and offers times. Bookings go into your diary.
Which roofing leads can you work with?
Typically unsigned roof replacement and repair quotes, flat roof and fascia enquiries and storm damage call-outs that did not proceed. Book a call and we can look at what you have.
Do we need to connect our CRM?
No. A CSV export is enough to start. A CRM or calendar connection is optional and can be set up if it suits you.
How do you handle data and opt-outs?
We only work with your own enquiry data, every message gives people a way to opt out, and data is handled under UK GDPR. The detail is on our Trust and GDPR page.
How is it priced?
Setterly is paid per booked appointment. We talk through how that works for your business on a call.
Related guides
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