Home improvement / Kitchen remodeling

    AI appointment setter for kitchen remodelers: turn stalled design leads into booked consultations

    Setterly is an AI appointment setter for kitchen remodelers and cabinet companies. It texts homeowners with stalled design leads, unsold quotes and old showroom visits, answers their questions and books design consultations into your calendar. You pay per booked appointment, with no setup fee and no retainer.

    Updated October 22, 2026

    At a glance

    • What it does: texts your stalled design leads, unsold kitchen quotes and showroom visitors, answers questions and books design consultations into your calendar.

    • Lead sources we see in kitchen remodeling: Showroom walk-ins, Houzz and Angi, Your website and Instagram, Home shows, Designer and realtor referrals.

    • Price: pay per booked appointment. No setup fee, no retainer.

    • Proof: Cloudy2Clear: 673 appointments from 6,769 leads (UK campaign).

    • Compliance: TCPA quiet hours, state rules, opt-outs and 10DLC. See texting compliance.

    Why do kitchen remodeling leads go cold?

    Budget shock after the first number. Full remodels often land above what homeowners expected. Many go quiet instead of asking about options like refacing or phasing.

    Long, stop-start projects. Kitchens wait on holidays, house sales and other trades. Leads drift for months with no structured follow-up.

    Showroom visitors leave no trail. People browse, take a brochure and are never contacted again because no one logged the conversation properly.

    Why do kitchen remodel leads stall?

    A kitchen is one of the biggest projects a homeowner takes on. Between the first visit and a signed contract there's budget, design, financing, scheduling and often a second or third quote. Most stalled leads haven't chosen someone else. They've stopped because the next step wasn't clear.

    Good follow-up gives them a smaller next step: "would a refacing option or a phased plan help?" or "do you want to see samples in the showroom?"

    What should you offer a stalled kitchen lead?

    • A smaller scope: refacing, countertops only, or a phased plan.
    • A showroom visit: easier than another in-home meeting.
    • Updated timing: lead times and install windows for the season they want.
    • Design time: a short call with your designer to revisit the layout.

    Setterly's AI offers the options you approve and books whichever appointment type fits. It doesn't quote prices.

    How does Setterly fit a design-led sales process?

    Your designers stay in charge of the relationship. The AI handles the part they don't have time for: getting back in touch with dozens or hundreds of past leads, finding the ones still planning and booking them in. Every conversation is visible, and bookings arrive with notes so the designer can pick up where things left off.

    See lead reactivation for contractors and new leads vs old leads.

    Home improvement results (UK campaigns)

    These are live Setterly campaigns for UK businesses, shown as reported (UK figures, in pounds). Every business that sells to homeowners or car buyers works the same way: leads go cold, the AI re-opens the conversation by two-way text and books the appointment.

    Cloudy2Clear

    A UK misted double glazing repair franchise

    Appointments booked
    673
    Leads worked
    6,769
    Reply rate
    64%
    Closed revenue
    £107,000+
    Read the case study

    A single-branch UK window and door installer

    First 30 days

    Appointments booked
    22
    Reply rate
    41%
    Closed revenue
    £31,483
    Paid to Setterly
    £1,520
    Read the case study

    A UK blinds and awnings company

    Appointments booked
    89
    Leads worked
    1,302
    Reply rate
    57%
    Pipeline
    £178,000

    A UK blinds company

    Appointments booked
    51
    Leads worked
    736
    Reply rate
    66%
    Pipeline
    £122,400

    A UK electric heating company

    First 30 days (live 15 September 2026)

    Home surveys booked
    105
    Pipeline
    £630,000

    A UK solar installer

    Appointments booked
    28
    Leads worked
    563
    Reply rate
    50%
    Pipeline
    £224,000

    Pipeline = appointments booked x the client's average order value.

    All results

    How does Setterly book design consultations for kitchen remodeling companies?

    1. You send your old leads. A CSV or CRM export of stalled design leads, unsold kitchen quotes and showroom visitors, with what each homeowner asked about. We check source and consent with you first.
    2. The AI texts each homeowner. The first message mentions their original request. When they reply, it answers questions, handles "not right now" and offers times.
    3. Design consultations land in your calendar. With notes from the conversation, so your team knows what was said.

    Messages come from a registered number in your business name, respect TCPA quiet hours and state rules, and every conversation is visible to you. See texting compliance.

    Real conversations from UK campaigns

    Anonymized text threads from live Setterly campaigns, from the first message to a booked appointment or callback.

    09:415G
    S
    Setterly AI
    SMS Conversation
    Hi it’s Alex. Is this the same Mark who was interested in double glazing repair earlier this month?
    2 days later
    Hey Mark, just checking my last message got through, are you still looking to get your repair sorted?
    Hi Alex, still looking. It’s for one window unit in a multi-panel wooden frame conservatory. It’s misting and would need either a reseal of the existing unit or a new one to the same dimensions, especially the thickness. If someone could give me a call re a quote. Thanks, Mark.
    Thanks for all the detail, Mark. Quick one before I get the call sorted, are you hoping to have the work carried out within the next 6 weeks?
    If possible but no great urgency and depends on cost.
    That’s completely fine, no rush. Roughly when would you like to get started, this month or later in the year?
    This or next month while the weather is ok.
    Let’s get you booked in for a call with our team. I’ve got tomorrow at 10:30am or 2:00pm, would either suit? The call’s just to go over your enquiry and next steps.
    10:30 will be fine.
    Great, you’re booked in. The team will call to go over everything and get things moving.
    Appointment booked
    Home improvement (windows)

    Answered a detailed technical question and booked a survey call.

    How much does Setterly cost?

    You pay per booked appointment. There is no setup fee and no retainer. CRM integration is optional and carries a one-off fee, agreed with you before any work starts.

    See how pay per appointment works and how we handle texting compliance, or book a 30-minute call. US line: +1 363-203-5214.

    Frequently asked questions

    Can you reopen leads from a year ago?

    Often. Kitchen plans move slowly, so year-old leads can still be live. We check consent and opt-outs first.

    Do you offer discounts in messages?

    Only offers you approve. We recommend options like refacing or phasing over discounts.

    Will it book showroom visits?

    Yes, or in-home consultations or designer calls; you choose.

    Does it work for cabinet refacing companies?

    Yes. Any business with a sales appointment works the same way.

    How do you charge?

    You pay per booked appointment, with no setup fee and no retainer.

    Is texting old kitchen remodeling leads compliant?

    It can be when consent, quiet hours, state rules, opt-outs and A2P 10DLC registration are handled properly. Our compliance page explains the rules; it is general information, not legal advice.

    Find out how much revenue is sitting in your CRM.

    Book a 30-minute call and we'll show you how much revenue you can recover from the leads already sitting in your CRM.

    Book a callNo appointments, no cost